Could you use more feet at your starting line? Who couldn’t! Follow this one surefire tip to see an increase in event registrations.
You’ve mapped your course, found a sponsor, obtained your permits, and even started to stuff swag bags…but the race registrations just aren’t flowing in. You’ve got a few days left until the big day and a lot of spots left, so you check your site to see where the hold up might be. Then you remember – you haven’t updated your website since 1999! It’s time for a facelift. And most importantly, a mobile-friendly facelift.
Why?
The facts speak for themselves:
- 80% of internet users now own smartphones (Source: GlobalWebIndex)
- 57% of mobile users will abandon a website if they have to wait 3 seconds for a page to load (Source: Strangeloop Networks)
- 30% of mobile shoppers abandon a transaction if the experience is not optimized for mobile (Source: MoPowered)
With the new mobile era ahead of us and more eyes on smaller devices, making sure that your websites and registration pages are mobile-friendly is critical. If you’re not ahead of the curve on this one, it could become increasingly harder for participants to find your website and your event.
So, what do I do about it?
If you’re still using the old registration form your webmaster built you 10 years ago (or worse, pencil and paper!), it’s time to take a look at making your whole process more thumb-friendly. We suggest using Google’s free resource to check if your site is mobile-friendly first. Google will serve you up some suggestions for what to do next, so you can be on your way to joining the growing mobile trend.
All of our event and registration pages are built to be mobile-friendly, so you can connect with participants and manage your event on any device. Create your event on Events.com now.
